Categories/Business
Top Business Substacks by Revenue
Public estimates for the highest-revenue business newsletters on Substack. Figures are rounded ranges, not exact totals.
| # | Publication | Author | Subs | Est. revenue | 30d |
|---|---|---|---|---|---|
| 1 | Lenny's Newsletter | Lenny Rachitsky | ~1.2M | $4.0M – $6.6M / yr | Mostly flat |
| 2 | The Ankler. | Richard Rushfield | ~147k | $1.4M – $2.4M / yr | Strong growth |
| 3 | Noahpinion | Noah Smith | ~460k | $1.1M – $1.8M / yr | Strong growth |
| 4 | The Pomp Letter | Anthony Pompliano | ~266k | $830k – $1.4M / yr | Declining |
| 5 | One Useful Thing | Ethan Mollick | ~487k | $830k – $1.4M / yr | Strong growth |
| 6 | The Generalist | Mario Gabriele | ~169k | $560k – $1.0M / yr | Mostly flat |
| 7 | FOMO研究院電子報 | FOMO研究院 | ~54k | $550k – $1.0M / yr | Strong growth |
| 8 | Variant Perception Capital | Variant Perception Capital | ~2.0k | $500k – $920k / yr | Mostly flat |
| 9 | AI CFO Office | AI CFO Office | ~52k | $500k – $920k / yr | Strong growth |
| 10 | The Bear Cave | Edwin Dorsey | ~87k | $480k – $900k / yr | Mostly flat |
| 11 | How We Grow | Ana Calin | ~79k | $470k – $870k / yr | Declining |
| 12 | Lazy Millionaire | Amie - Lazy Millionaire | ~181k | $420k – $780k / yr | Strong growth |
| 13 | ✍️ Make Writing Your Job | Amy Suto | ~65k | $420k – $780k / yr | Strong growth |
| 14 | Marketing Ideas | Tom Orbach | ~114k | $380k – $700k / yr | Strong growth |
| 15 | Derek Thompson | Derek Thompson | ~110k | $370k – $690k / yr | Not enough history |
| 16 | Product Market Fit | Guillermo Flor | ~79k | $350k – $650k / yr | Mostly flat |
| 17 | Energy Outlook Advisors' Newsletter | Anas Alhajji | ~16k | $320k – $590k / yr | Mostly flat |
| 18 | The Sociology of Business | Ana Andjelic | ~59k | $310k – $570k / yr | Mostly flat |
| 19 | BIG by Matt Stoller | Matt Stoller | ~177k | $300k – $560k / yr | Declining |
| 20 | The Daily Feather | Danielle DiMartino Booth | ~33k | $270k – $490k / yr | Mostly flat |
| 21 | Level Up by Ethan Evans | Ethan Evans | ~86k | $230k – $430k / yr | Mostly flat |
| 22 | Link in Bio | Rachel Karten | ~122k | $200k – $360k / yr | Strong growth |
| 23 | Mostly metrics | CJ Gustafson | ~66k | $190k – $350k / yr | Strong growth |
| 24 | The CHRO Office | The CHRO Office | ~23k | $180k – $340k / yr | Mostly flat |
| 25 | Thesis Driven | Brad Hargreaves | ~15k | $180k – $330k / yr | Mostly flat |
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